Industries // Healthcare // Aesthetics
Plastic surgery & med spa marketing tracked to booked procedures.
SEO, paid social, Google Ads and consult tracking for plastic surgeons and med spas — from first search to scheduled procedure.
The problem
Why do aesthetics marketing budgets leak?
✕ Consult no-shows
Leads that book a consult and never show — invisible in most reports.
✕ Platform rules
Before-and-after and health ads face strict ad-platform policies.
✕ Long decisions
High-ticket procedures take weeks to decide, so the source gets lost.
What we do
Aesthetics marketing built around the procedure.
Procedure SEO & AEO
Pages for each procedure that rank and answer patient questions.
Paid Social & Google Ads
Compliant campaigns for surgical and non-surgical treatments.
Consult Funnels
Multi-step consult forms with full source capture.
Nurture Email & SMS
Follow-up that turns consults into booked procedures.
Procedure-Level Dashboards
Cost per consult and per procedure by channel.
Private AI
Consult summaries without sending patient data to outside AI.
Privacy-first tracking
Attribution that respects patient privacy.
Tracking pixels, call recordings and form data on a healthcare site can expose protected health information. We set up measurement with HIPAA in mind: call tracking from providers that sign a BAA, careful pixel and form configuration, and private AI that keeps patient data off third-party servers.
HIPAA-aware call tracking and form capture
No patient details passed to ad platforms
Private, local AI for intake summaries and reporting
Cost per new patient, not cost per click
Client results
[Aesthetics case study headline]
[Short case study: the client, the problem, what we changed, and the measured result. Real numbers, with permission.]
Straight answers
Aesthetics marketing questions.
How do plastic surgeons get more consultations?
Strong procedure pages, before-and-after galleries that follow platform rules, reviews and targeted ads — with fast follow-up on every inquiry.
Can med spas advertise on Facebook and Instagram?
Yes, within Meta’s policies for health and cosmetic procedures. Ads must avoid prohibited before-and-after claims and targeting, so creative needs careful review.
Is call tracking HIPAA compliant for medical practices?
It can be. Use a call tracking provider that offers HIPAA-eligible plans and will sign a Business Associate Agreement, limit who can access recordings, and keep patient details out of ad platforms. Compliance is ultimately the practice’s responsibility, so we configure tracking with your compliance lead.
Find out how your site really shows up.
A free SEO / AEO audit of your rankings, your site and your AI visibility.